SITA

• 
   
• 
   
• 
   
• 
   
• 
   
• 
   
• 
   
•  
•  
•  
•  
•  

 

‘An Indian-African partnership underpinned by “jugaad”¹ will result in opportunities arising from adversity: the ability to do more with less; to think and act flexibly to find simple solutions for increasingly complex problems; and most of all, practicality that helps eliminate complexity.’
Arancha González, Executive Director, International Trade Centre²  

 

• 

  SITA at a glance

  The project responds to the challenges that selected East African countries – Ethiopia, Kenya, Rwanda, Uganda and the United Republic of Tanzania – face in increasing and diversifying exports. It also addresses trade priorities of the beneficiary countries so they can achieve sustainable development.

• 

  The Indo-East African Internship Programme

  IT-enabled products and services and Business Process Outsourcing (ITES-BPO) is one of the key sectors for SITA in three countries: Kenya, Rwanda and Uganda. Each of the governments in these countries has prioritised the development of a vibrant IT service sector, and is investing in skills and capacity building in order to enhance competitiveness and increase socio-economic development.
  To help foster East African ICT talent, SITA is launching a new Indo-East African Internship Programme, enabling high-potential students from East Africa to gain skills, knowledge and experience in Indian companies. The internship programme is designed to build long-lasting, mutually beneficial partnerships with Indian companies.

• 

  Mitreeki East Africa – India Partnership

  The Mitreeki East Africa-India Partnership was launched by SITA in March 2017 to build a platform for African women to share ideas, knowledge, experience and best practice with Indian and international experts. The initiative is facilitated and sustained through a community of practice, training workshops and networking/exhibiting opportunities. Mitreeki is specifically focused on developing skills and knowledge among women entrepreneurs in five SITA target countries: Ethiopia, Kenya, Rwanda, Uganda, and United Republic of Tanzania.

• 

  SITA’s Partnership Platform

  The Partnership Platform provides a setting in which SITA’s stakeholders come together to solve problems, with each side learning about the needs, constraints and obstacles that need to be addressed to achieve export competitiveness.

---

1Juggad is a colloquial Hindi word that roughly translates as `an innovative fix; an improvised solution born from ingenuity and cleverness’, according to the book Jugaad Innovation by Navi Radjou, Jaideep Prabhu and Simone Ahuja
2 Address delivered on 9 March 2014 at the 10th CII-EXIM Bank Conclave on India-Africa Project Partnership, New Delhi, India

---